What google thinks about me

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what google thinks about me

In the Plex: How Google Thinks, Works, and Shapes Our Lives by Steven Levy

Written with full cooperation from top management, including cofounders Sergey Brin and Larry Page, this is the inside story behind Google, the most successful and most admired technology company of our time, told by one of our best technology writers.

Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes readers inside Google headquarters—the Googleplex—to show how Google works.

While they were still students at Stanford, Google cofounders Larry Page and Sergey Brin revolutionized Internet search. They followed this brilliant innovation with another, as two of Google’s earliest employees found a way to do what no one else had: make billions of dollars from Internet advertising. With this cash cow, Google was able to expand dramatically and take on other transformative projects: more efficient data centers, open-source cell phones, free Internet video (YouTube), cloud computing, digitizing books, and much more.

The key to Google’s success in all these businesses, Levy reveals, is its engineering mind-set and adoption of such Internet values as speed, openness, experimentation, and risk taking. After its unapologetically elitist approach to hiring, Google pampers its engineers—free food and dry cleaning, on-site doctors and masseuses—and gives them all the resources they need to succeed. Even today, with a workforce of more than 23,000, Larry Page signs off on every hire.

But has Google lost its innovative edge? With its newest initiative, social networking, Google is chasing a successful competitor for the first time. Some employees are leaving the company for smaller, nimbler start-ups. Can the company that famously decided not to be evil still compete?

No other book has ever turned Google inside out as Levy does with In the Plex.
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Published 21.12.2018


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Steven Levy

Google Thinks I'm a Middle-Aged Man. What About You?

He is also the author of The Monk and the Riddle and serves as host of the Ventured podcast series. Hiring is best done by committees, not individual managers. Those kinds of questions are much more predictive of how someone will perform. Managers thinking about self-improvement should think small. Doing that has two benefits. One is immediate repetition of that skill, and the second is immediate feedback and course correction.

Find out what ad topics Google thinks you're most interested in

I've long complained that Google is convinced that I'm an older gentleman. Inaccurate on both counts, I swear! Given Google's big privacy policy change this week, many others have been checking out what Google knows about them, including Casey Johnson of Ars Technica and Torie Bosch of Slate. An informal survey at the Slate offices found that Google's ad preference manager thought many of the ladies were men and that many of the young men were senior citizens. How does it do for you? Google's guesses about your ad preferences are not based on your Google Account activity i.

1 thoughts on “In the Plex: How Google Thinks, Works, and Shapes Our Lives by Steven Levy

  1. There's an option in your Google account that displays your Ad Preferences page, which lets you see who Google thinks you are and what you're interested in.

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